A Lexington landscaping company, from a blank page
Paddock & Pine is a concept, not a client. The point is the build: this is every input the homepage above was made from.
The palette
Brand
#1F3D2B
Buttons
#C9A227
Accent
#E8E3D3
Page
#FAF8F2
Boxwood green and brass, not the lime green every lawn company uses. A Lexington landscaper is selling upkeep on a nice property, so the colours had to read that way.
Web design Lexington, step by step
Four decisions, in the order they get made. Each one is a design choice and a ranking choice at the same time.
How this homepage is built to rank
A homepage does not rank because it looks good. It ranks because a search engine can tell what it is, where it is, and who it is for, in the first hundred characters.
The trade, the city and the offer, written into the title and description rather than left to chance.
Your Business You
★★★★★ 4.9 · Landscaping
All-Season Pros
★★★★☆ 4.6 · Landscaping
Summit Group
★★★★☆ 4.4 · Landscaping
The map pack is the other half, and it is a local SEO job rather than a design one. It is what took a Kentucky landscaper from 3 to 166 organic visitors.
To be straight about it: Paddock & Pine is a demo. It has never been published, so it has never ranked for anything, and nothing on this page says otherwise. The numbers above belong to a real Kentucky landscaping client and are written up with screenshots in their case study.
Want one of these for your Lexington business?
Same process, your trade, your city. I build five real pages and email you the link, and you look at it before you pay anything.