Best Flooring Websites: 6 Real Examples
6 real flooring websites worth copying, what each one gets right, and below them four designs you can click through, the same business built in four styles.
The 6 Best Flooring Websites We Found
Real flooring businesses, not agency demos. For each one: what it does well, and one thing we would fix. Every site was opened on desktop and on a phone on 2026-10-17. Where a site is one of ours, it says so and shows the results.
1. Footprints Floors (Louisville)
Louisville, KY · footprintsfloors.com/louisville
What it does well:
- A free-assessment form on the first screen and a room visualizer
- A page for every floor type (hardwood, vinyl, laminate, tile, backsplash, refinishing)
Could do better: Part of a multi-location brand, so the Louisville site shares its template with other cities
The most complete flooring site in town.
2. Hi-Tech Flooring & Cabinets
Louisville, KY · hitechfloorcovering.com
What it does well:
- Installed prices on the homepage (vinyl plank $5/sq ft, carpet and pad $2/sq ft)
- Phone number and opening hours across the top
Could do better: The whole site is one page
Upfront prices beat every competitor's "call for a quote".
3. Carpet Selections
Prospect, KY · carpetselectionsky.com
What it does well:
- Both showroom addresses and phone numbers in the top bar
- Product pages by brand and floor type, plus care and installation guides
Could do better: The first screen is a sale banner, not the business
A strong showroom site.
4. Highland Hardwood Flooring & Millwork
Louisville, KY · hardwoodfloorslouisville.com
What it does well:
- "Free Estimates" and the phone number as the two hero buttons
- Separate pages for refinishing, installation, damage repair, vinyl plank and trim carpentry, plus a page for remodelers and builders
Could do better: No H1 and a 2017 copyright
Simple, focused hardwood specialist.
5. Carolina Pro Flooring
Matthews, NC · carolinaproflooring.com
What it does well:
- A real van and crew photo in the hero with "Call or text us" and "Visit our showroom"
- Bona certification shown, with a dedicated page
Could do better: No phone number in the header, only in the hero
Friendly and credible.
6. Majestic Hardwood Floors
Charlotte, NC · majestichardwoodfloors.com
What it does well:
- The H1 is the search ("Hardwood Flooring Installation & Refinishing in Charlotte NC")
- Town pages (Concord, Gastonia, Huntersville, Indian Trail, Cornelius)
Could do better: The gold serif headline is hard to read over the dark hero photo
Well built for local search.
Flooring Website Examples in Every Style
The same flooring company built four different ways. Click any design to walk through the full live site.
Every example is a real generated site. Your build uses your own name, photos, services, and branding.
Built to Rank for Flooring Searches
A flooring website only makes money if people find it. We build every site around local search from the first day: a focused page for each service you offer, city and service-area pages for the places you actually work, clean schema so Google understands your trade, and the speed and mobile layout that keep you from getting buried.
After launch we run the local SEO that holds those rankings, the Google Business Profile, the citations, and the map-pack work. That is the same process behind our local SEO for flooring companies.
Your Business You
★★★★★ 4.9 · Flooring
All-Season Pros
★★★★☆ 4.6 · Flooring
Summit Group
★★★★☆ 4.4 · Flooring
A Page for Every Job You Sell
One catch-all services page competes for nothing. When a homeowner searches for the exact job they need, they should land on a page about that job, with the photos, the process, and the price range for it.
So we give every service its own page, and every finished job a place to live. That is what turns a flooring site from a brochure into something that ranks for dozens of searches at once.
Service pages that rank
Each service you sell gets a focused page targeting how homeowners actually search for it, not one page trying to cover everything.
Project pages that prove it
Finished jobs become their own pages with real photos and the details, so people see work like theirs before they call.
Service areas you actually cover
A page for each town or neighborhood you work, so you show up in the places you can realistically get to.
Your Real Photos and Reviews Do the Selling
Stock photos are the fastest way to look like every other flooring company. Homeowners can tell. The sites that get calls lead with real photos of real jobs and put genuine Google reviews where people actually read them, next to the services and next to the call button.
We pull your Google reviews onto the site, build the galleries around your own work, and keep asking for reviews after launch, because a steady stream of recent ones is also one of the strongest local ranking signals you have.
Your Social Media, Built Into the Site
Most flooring businesses already post their work to Instagram or Facebook and then let it sit there. We wire those feeds into the site so your latest jobs show up automatically, which keeps the page fresh without you writing a word of new copy.
It also works in search. Your Instagram, Facebook, and YouTube profiles can rank for your business name alongside your website, so you take up more of the first page. We link them properly, mark them up so Google connects them to your business, and give you a simple posting plan built around the jobs you are already photographing.
Your feed on your site
Recent posts pull straight onto the page, so the site never looks stale between builds.
Profiles that rank too
Properly linked and marked-up profiles help your business own more of page one for your name.
A plan you can actually keep
You are already on the job with a phone. We turn that into a posting rhythm that feeds both social and search.
Flooring Website Examples FAQ
What should a flooring website include?
At minimum: a clear page for every service you sell, real photos of your own work, your Google reviews, your service area, and click-to-call that follows people down the page on mobile. Most flooring searches happen on a phone, so the number has to be one tap away. We build all of that in on every site.
How long does it take to build a flooring website?
You can have a free mockup in your inbox within 24 hours. If you move forward, a full flooring site is usually live within one to two weeks of kickoff, and you approve every page before it goes live.
Will my flooring website show up on Google?
That is the whole point of how we build. Each site launches with the service and city pages, schema, and speed it needs to rank, and we handle the Google Business Profile and local SEO work that gets you into the map pack. See our local SEO for flooring companies.
Can I use my own photos and reviews?
Yes, and you should. Real job photos and real Google reviews are the two things that convince a homeowner you are worth calling. The examples above use stock imagery to show the layout; your build uses your actual work.
How much does a flooring website cost?
A flat one-time build fee, or free when you add our $297/month SEO plan. Full detail on our pricing page.
Website Examples for Other Trades
Every trade gets the same four designs built around its own business. You can also browse tile & stone website examples, pool service website examples, and HVAC website examples, or see the full list of contractor website examples.
See Your Own Flooring Website, Free
Tell me about your business and I build you a free 5-page preview by hand, then email you the link within 24 hours. No payment and no sales call.
Show Me My New SiteOr start from the free flooring website mockup page.
Pricing — Flat Fee, No Surprises
One fee covers design, development, SEO setup, and launch. Or add an SEO plan and get the website free.
Website Only
A one-time build fee. You own the site, the code, and the domain. Best if you want to start with the website and add marketing later.
See pricing detailsSEO Plan
Get the website free — or a redesign of your current one — when you run your local SEO at $297/month, no contract. Includes ongoing rankings work, local content, and monthly reporting.
Claim this offer